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Bet South Africa

Bet South Africa – The Best Sports Betting and Online Casino Guide for online gambling and betting in South Africa

Our Story

Establised in 2015 as the first online content website for sports betting, horse racing, lucky numbers and online casino in South Africa.

Our team began in 2015 when online sports betting was starting to ruffle feathers in the industry as access to European software as well as smart phones and data was becoming more prevalent amongst South Africa citizens and sports betting companies and casinos.

The rise of online gambling could arguably be attributed to the 2010 Soccer World Cup held in South Africa where many international sports betting companies had no access or licenses to take bets in the market. Enter the Western Cape Gambling Department and Sportingbet – the countries first “big deal” for online betting licenses and this allowed the doors to be opened for more license applications and a mass of competition to enter the market.

In this those early days, only online sports betting was approved, this quickly followed with lucky numbers then horse racing and now online casino and virtual games.

With GGR (Gross Gaming Revenue) from online betting expected to hit R4 billion by 2025, it is no wonder every brand is trying to take a portion of this market.

We therefore set out on a mission to help these brands with their advertising and marketing, setting up affiliate accounts, direct emails to our email database of over 100k emails, social media promotions and paid banners on our most active pages. Below is our listed services for gambling companies who can get in touch for more information using the form at the bottom.

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We are the online gambling advertising agency specialists

With over 100+ active monthly gamblers signing up via our platform and content, we are the number 1 online gambling agency for casino gambling, sports betting, horse racing and lucky number platforms.

Online Marketing

From advertising on our website with your unique banners and doing site takeovers, to buying certain spaces on the various pages, we give you many options to get your brand from and centre of the potential gambler.

Direct Email Database

Built since our early days in online business from 2008, we have curated an online database over 100k active records which we market to via direct mailer. Perfect for promoting a special offer or a unique campaign for your brand.

All-In Package

With our all in package we work with you our client to give you maximum brand exposure across our digital assets from our website through to our renowned twitter account and other social avenues, we promote your brand as No.1

Looking to promote your brand? Complete your details below:

Company Name or Brand(Required)
Please let us know what you are looking for, please be as detailed as possible so we can prepare. Info such as budget, duration of campaign, media to use etc. is helpful
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